Kicking Off 2025 at Green Week in Berlin My first event of 2025 will be Green Week in Germany—a leading international exhibition for the agriculture, food, and beverage industries. This event, which I will attend […]
Category: Blog in English
SKIFT in Dubai
Pleased to Be Back in Dubai for Skift Global Forum Middle East 2024 Returning to Dubai for this year’s Skift Global Forum East presents another exceptional opportunity to connect with industry leaders and innovative thinkers […]
Turizm Fidoyisi Medal
I was deeply honoured to receive the “Turizm Fidoyisi” (Devoted to Tourism) medal from the Government of Uzbekistan—awarded by the Minister of Ecology, Environmental Protection and Climate Change of the Republic of Uzbekistan in recognition […]
Autumn in Uzbekistan
I’m excited to introduce the latest advertising campaign for Uzbekistan on the BBC News TV channel, part of the ongoing “Seasons in Uzbekistan” project. This time, we are showcasing autumn—a unique and magical time when […]
World Nomad Games
I am very happy to unveil our new advertising campaign on BBC News, celebrating the upcoming World Nomad Games in Astana this September. This grand festival of ethnic sports will draw thousands of spectators to […]
Fergana: From Hidden Gem to Global Spotlight
When I travelled to the Fergana region in Uzbekistan for the first time at the end of last year, I was overwhelmed by a profound sense of guilt. It felt as though I was complicit […]
My Mongolia
This week I visited Mongolia for the first time to take part in the programme of Mongolia Tourism Week in Ulaanbaatar Despite the unexpected challenges starting right from the UK—where my flight was abruptly cancelled—I […]
The Gateway Effect: Sofia’s airport
The importance of the first and last impression cannot be overstated. You never get a second chance to make a first impression, and airports are often the first point of contact with a new place.
My Bulgaria
Good evening, Sofia! Or should I say, “Hello, Bulgaria!”—where the sunrises are so stunning that they make early birds out of night owls. Here I am, hitting Sofia’s ground running (or, more accurately, stumbling with […]
SOFT POWER SUMMIT
I’ve had the privilege of participating in the Global Soft Power Summit for the past few years, held at the heart of London in the Queen Elizabeth II Centre. This summit is a cornerstone event […]
Sergey Stanovkin 